As Inventor of the Soil Cell, GreenBlue Urban Appeals Canadian Silva Cell Patent Infringement Ruling Against RootSpace

As Inventor of the Soil Cell, GreenBlue Urban Appeals Canadian Silva Cell Patent Infringement Ruling Against RootSpace

Years after the launch of GreenBlue Urban’s first soil cell, DeepRoot entered the market and started using GreenBlue’s concept of a plastic structure to protect the soil for tree planting and growth.”

— Dean Bowie, CEO of GreenBlue Urban

WOODSTOCK, ONTARIO, CANADA, September 13, 2021 /EINPresswire.com/ — As many in the industry are aware, GreenBlue Urban Ltd pioneered the world’s first soil cell for urban tree planting and launched it to market 2001. Its popularity grew at an unprecedented pace as customers lauded a solution to solve the problem caused by tree roots damaging the urban hardscape, and simultaneously provide uncompacted soil volumes for roots to grow into. From there, GreenBlue led the way with additional soil cell designs, ultimately combining our firm’s extensive knowledge and experience to design and produce the renowned RootSpace system.

After the launch of GreenBlue Urban’s soil cell, a competitor (DeepRoot Green Infrastructure, LLC) entered the market and started using the concept of a plastic structure to protect the soil for tree planting and growth. Notably, DeepRoot focused extensive time and energy to seek patents with a broad scope and has since used its patents to have competitors remove unique products solely for its commercial gain.

Compared to other systems, RootSpace offers enhanced load-bearing, modularity for shipping, installation versatility, ability to connect to aeration enhancers such as GreenBlue’s AirDeck and multi-direction interconnectedness of all parts. No other product has achieved all these features to date.

Unfortunately, despite these differences and RootSpace being recognized as patentable, on May 28, 2021 a trial Judge in Canada ordered that we not supply the current configuration of RootSpace in Canada until the expiry of DeepRoots’ patents. GreenBlue Urban disagrees with the merit of the Canadian court and have appealed the ruling. The Appeal File Number is A-181-21 (T-954-18) filed with the Federal Court of Canada on June 28, 2021.

To comply with the Canadian court’s injunction in the meantime, GreenBlue has introduced the RootSpace AirForm package. The unique AirForm Panel slightly reduces the available soil volume, and thus allows RootSpace to be sold in Canada following the court’s decision. The original RootSpace continues to be sold in all other countries outside Canada.

As well as RootSpace being available as normal in every country but Canada, all GreenBlue Urban’s other urban tree planting products and site furnishings continue to be available in Canada and worldwide. GreenBlue will continue to introduce innovative new products and solutions that foster optimal soil conditions for urban tree root growth and sustainability.

Jeremy Bailey
GreenBlue Urban
+1 519-533-5355
jeremy.bailey@greenblue.com
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